Name
OptimizeRx
What We Do
OptimizeRx is transforming healthcare engagement by connecting patients, providers, and life science brands in more meaningful ways. Through our innovative Dynamic Audience Activation Platform (DAAP) and Micro-Neighborhood Targeting (MNT), we harness AI-driven insights to align marketing with individual patient journeys, ensuring timely, relevant communication that drives better health outcomes. DAAP anticipates treatment needs, while MNT delivers hyper-local, privacy-safe targeting to reach the right patients when they’re ready to act.
Our technology empowers brands to break down barriers between HCP and DTC strategies, creating synchronized, impactful connections that lead to faster treatment decisions and improved patient care. We’re not just enhancing healthcare marketing—we’re redefining it, turning every interaction into an opportunity for better health.
Our technology empowers brands to break down barriers between HCP and DTC strategies, creating synchronized, impactful connections that lead to faster treatment decisions and improved patient care. We’re not just enhancing healthcare marketing—we’re redefining it, turning every interaction into an opportunity for better health.
Website
Address
260 Charles Street
Suite 302
Waltham, MA 02453
United States
Suite 302
Waltham, MA 02453
United States
Twitter (X)